Is "Gif" pronounced with a Hard "G" or a Soft "G"

7:00:00 AM


I was asked a question not too long ago, how do you really pronounce the word "Gif". Steve Wilhite created the Graphics Interchange Format, or GIF, while working for Compuserve in 1987. He made it clear that, "It's pronounced JIF, not GIF." In my opinion, I have heard designers use both and it never seemed to be a big deal. However, Wilhite is the creator of it and he should know what the pronunciation of the word "GIF" better than anyone.

I have read other articles and blogs of individuals wondering why would you pronounce "Gif" as "Jif". Would you pronounce "Graphics" as "Jraphics"? In my head, I thought to myself like, "what?" How does that make sense? There is a such thing as a hard and soft "G". Just because someone pronounces "Gif" as "Jif", does not mean other works follow the same.

Wilhite has argued that "Gif" is pronounced with a soft "" for years. However, the White House made a statement (and posted an image), saying its pronounced with a hard "G". The Oxford dictionary says both pronunciations are acceptable. This is one debate that probably won't be solved. It is like the debate between iPhone vs. Android or Mac vs. Windows. I am wondering what other people think? Do you think "Gif" is pronounced with a hard "G" or soft "G"?

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